市场传媒经理  [洲际酒店集团]岗位编号：PR20231711851

岗位职责/职位描述
·         Communicates and submits appropriate material to all marketing channels and organizations that assists in promoting the hotel to ensure they are well equipped to sell the property.

       有效的组织市场宣传材料，并传播给有关途径或组织，使之有利于酒店的销售工作。

·         Liaises with advertising and public relations agencies.

      同广告公司和其它公共关系组织保持联系。

·         Liaises with Food and Beverage Department for their requirements with regard to promotional material needed and coordinates with the Art Department accordingly.

        同酒店的餐饮部保持良好的关系，在需要的时候提供市场宣传活动所需的材料给设计部门。

·         Coordinates and plans of various media and marketing activities and events for the hotel.

       计划并组织酒店的各种媒体宣传或者市场推广活动。

·         Takes ownership by developing, executing and following up on the hotel’s public relations and advertising schedules.

       负责建立、执行和跟进酒店的公共关系和广告进程。

·         Organizes promotional events, including invitations to the media, local VIPs, corporate accounts, travel agents and other related guests.

      组织市场推广活动，包括邀请媒体、本地VIP、公司人员、旅行社和其它相关的客人。

·         Oversees and coordinates hotel photography when required.

       在需要的时候操控和配合酒店的摄影摄像工作。

·         Coordinates and handles all advertising as directed.

       指导和配合所有的广告设计工作。

·         Updates and maintains media schedule file and budget.

       更新和确保广告媒体时间表和预算。

·         Provides copy and translation for advertising and other promotional material as required.

      提供广告稿的设计和翻译或者其它市场宣传所需的材料。

·         Establishes and maintains contact with local media and determines their needs and interests.

      建立并保持同当地媒体的联系，并且发现他们的需要和兴趣。

·         Acts as hotel’s liaison for adopted charity and organizes PR events in line with the hotel’s requirements.

      作为酒店公益活动和其它社会活动的联络人。

·         Sources and coordinates giveaways as required.

      在需要的时候负责采购和管理免费礼物的发放。

·         Entertains supporting and prospective clients/journalists in order to maintain or develop a long lasting and growing business relationship.                                        

       维护媒体关系

·         Maintains effective control of expenses.

      有效的管理开支。

·         Attends meetings as required.

      出席与工作有关的会议。

·         Prepares and submits monthly PR Report to management.

       向管理者上交每月的市场宣传活动报告。

·         Ensures filing of all relevant correspondence.

      确保完成所有与职位有关的工作。

·         Reports any information or events happening in the local community or competitor hotels which is pertinent to the hotel’s position in the community.

      提交与酒店有关的当地社团的活动报告，和其它竞争酒店的市场活动报告。

·         Exercises flexibility to perform other duties as required.

       其它与职位有关的职责。